|
|
|
Copyright holder/Publisher As publisher of an educational reference journal, the conversion and distribution of your historical database offers enormous income potential. Each member of your organization; each college professor (or faculty member of an education department) with an interest in your discipline; each graduate student with research needs that fall within your journal's informational sphere; each library that carries your journal, and others are all prime potential customers. Do a little research into your association's demographics, membership, and other relevant facts that impact on the demand for your archival database and you will quickly see that you have a potential gold mine gathering dust somewhere in your organization. If only ten per cent of your members were to be interested in this type of product and the cost of the CD-Rom were $100.00 what would be your first-year revenue? If ten per cent of institutions currently subscribing to your periodical were to purchase an institutional copy at $400.00 each, what would be your first-year revenue? Now you have some idea of how valuable all those back issues could be. Compare that with the revenue you now derive from selling old issues individually and see where your interests lie. Market surveys have shown that roughly half of all members of educational associations polled expressed at least some interest in owning a CD-Rom with the entire database in original, full-text searchable format. Cybertech will help you achieve this revenue stream at little or no cost to the copyright holder. We can market for you or in conjunction with you, depending on your willingness to become involved in the sales effort. Call us and find out just what options you have and what we can accomplish together. Even the phone call is free.
|